Aug 14 2008
Renée Mauborgne
Co-author, Blue Ocean Strategy, Distinguished Fellow and Professor, INSEAD
Renée Mauborgne is a leading authority on value innovation and wealth creation. She is professor of strategy and management at INSEAD and is also codirector of the INSEAD Blue Ocean Strategy Institute. Blue Ocean Strategy argues that tomorrow’s leading companies will succeed not by battling competitors, but by creating “blue oceans” of uncontested market space ripe for growth. Such strategic moves, termed value innovation, create powerful leaps in value for both the firm and its buyers, rendering rivals obsolete and unleashing new demand. Renée co-founded the Blue Ocean Strategy Network, a global community of practice on the Blue Ocean Strategy family of concepts that they created.
She stimulates creative thinking at an intellectual level with great ease.
Renée Mauborgne has been ranked among the top 50 most influential business thinkers. In 2009 Thinkers 50, the global ranking of management gurus, placed her among the list of most influential thinkers.
Renée received the Nobels Colloquia Prize for Leadership on Business and Economic Thinking 2008 and is the winner of the Eldridge Haynes Prize, awarded by the Academy of International Business and the Eldridge Haynes Memorial Trust of Business International. She is the winner of Prix des Dirigeants Commerciaux de France 2009 in the category of Stratégie d?entreprise. Thinkers 50, the global ranking of management gurus, places Renee among the top five most influential thinkers in 2009. She was also selected as the highest placed woman ever on Thinkers 50. [/expand]
Renée Mauborgne is a preeminent thought leader on business strategy, innovation and wealth creation in the knowledge economy. With Blue Ocean Strategy, Renée brings business audiences a genuinely important breakthrough in strategic business thinking, which is changing the business lexicon across the globe. Taking the ever-changing global picture, she conveys the impact that it is having, and will have, on your organisation. As competition is redefined by technology and economic factors she looks at the implications for cost and sustainability. [/expand]
Renée is a very impressive presenter-engaging, energetic and intelligent, with substantive material that can significantly impact your organisation’s performance. Candid and affable, she delivers her message with great clarity and relevance to your own situation. [/expand]
What our clients are saying
“Renee gave a very good performance. She was eloquent and her presentation was inspiring and very interesting-Management Consultants ”
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Topics
Blue Ocean Strategy
Creating New Market Space
Knowing a Winning Business Idea When You See One
Innovation – The Key-Driver of Growth
Value Innovation – How to Make It Happen
Wealth Creation
Publications
2009
How Strategy Shapes Structure (Harvard Business Review Article)
2005
Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition (co-authored with Chan Kim)
2003
Tipping Point Leadership (Harvard Business Review Article)
2002
Charting Your Company’s Future (Harvard Business Review Article)
2000
Fair Process: Managing in the Knowledge Economy (Harvard Business Review Article)
Knowing a Winning Business Idea When You See One (Harvard Business Review Article)
1999
Creating New Market Space (Harvard Business Review Article)
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