Dec 21 2012
Nick Fry
| Nick Fry – Microsite |
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Chief Executive Officer for Mercedes AMG Petronas Formula One Team
Nick Fry has been CEO of what is now the Mercedes AMG PETRONAS F1 Team since 2005. He has transitioned the team through ownership by British American Tobacco, Honda and a management buy-out and sold the team to Mercedes and the Abu Dhabi sovereign wealth fund in 2010. He recently secured the services of Lewis Hamilton (after 14 years with McLaren), replacing Michael Schumacher to partner Nico Rosberg in the team’s pursuit of the 2013 World Championship to add to their 2009 World Constructors’ and Drivers’ titles.
“A talented leadership and motivational speaker”
Nick began his career with Ford Motor Company in 1977 as a graduate trainee. During his high performance career, he worked with Ford in the UK, Detroit and Germany, including a period as MD of Aston Martin, before joining Prodrive in 2001; leading their expansion into engineering services as well as winning World Rally and Sports car Championships. Working in F1 since 2002, he re-structured the team, grew sponsorship and led the team to its first F1 victory and subsequent World Championships. Nick was appointed a UK Business Ambassador by the UK Government in 2010 and promotes UK business expertise in High Performance Engineering.[/expand]
Nick is an enthusiastic and experienced leader, combining sports and commercial management experience he is capable of delivery outstanding innovative results in a global, cross-cultural environment. Nick will share his insights and vision on how individuals and organisations can win and maintain high performance in highly competitive markets, drawing on the parallels from the fascinating world of F1. He demonstrates the key success drivers for decision makers wanting ROI from strategic planning and execution of programmes, ranging from management buyouts to developing innovative marketing and change management.[/expand]
With a relaxed, anecdotal and humorous style, Nick gives businesses and organisations a rare insight into what it takes to build winning teams and compete for success at world level.[/expand]
Topics
Strategic Leadership
Building High Performance Teams
Innovation
Environmental Technologies & Sustainability
Negotiation Skills
Corporate Compliance
Diversity
Risk
Brand Marketing
Change Management
Business Transformation
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