The Leading Speakers Bureau

World Renowned Consumer and Shopper Behaviouralist

Ken Hughes is one of the world’s leading Consumer and Shopper Behaviouralists. Heblends his vast expertise in consumer psychology, social anthropology, behavioural economics and neuromarketing to answer the question to which he has dedicated most of his career: Why do shoppers buy and how can we make them buy more?

“One of most respected voices on shopper, digital and retail”

[expand title=”In detail”] Ken is acknowledged as one of the most respected thought leaders on Shopper Marketing and Shopper Centricity, Omnichannel& Digital Strategy alongside Retail Futurology. He is a part-time Professor in consumer behaviour and a board member & strategic advisor to many organisations on the future of consumerism and shopper trends.While his boutique consumer insight organisation, Glacier Consulting, began life as a market research agency, he soon identified his key area of interest was people, not markets. How humans express their desires and expectations through how and what we buy has become his sole focus, resulting in his agency advising a global client base of some of the world’s biggest brands – Unilever, 3M, IKEA, Coca-Cola, and Heineken to name a few.[/expand]

[expand title=”What he offers you”]Specialising in consumer psychology and social economics, Ken helps companies find their creative and innovation through a blend of discovery, fun, play, mischief and risk. Ken is a brilliant keynote business speaker who can help organisations positively disrupt.[/expand]

[expand title=”How he presents”]Voted best speaker at most conferences he has the honour of being invited to attend, Ken is most famous for his international career as a keynote speaker.His keynote speeches deliver thought disrupting and inspiring content in a captivating and highly energetic manner, all served with a generous helping of Irish wit.[/expand]

Watch a video presentation of Ken Hughes

Topics

Experiential Retail: The Need for 360 Degree Shopper Engagement

Positive Disruption: Beyond the Millennial Shopper

Shopper Marketing and Shopper Centricity

The Healthcare Consumer

Shopper Irrationality

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