Jul 28 2009
Yves Michael Marti
Authority on Competitive Intelligence
Yves-Michel Marti is founder and President of EGIDERIA, the leading Business Intelligence company in Europe. Competitive Intelligence (CI) employs advanced methodologies and tools to help decision makers build the ‘situational awareness’ of their competitive terrain.
Yves-Michel Marti embarked on his career in telecommunications in 1982 with Dassault Electronique. In the following years he worked for Pacific Monolithics and Hewlett Packard in Silicon Valley. During this time Yves-Michel taught at Berkeley University, California.
In 1991 Yves-Michel Marti joined the Lucas Group in the UK. He created a new range of software and services achieving sales of over $1m in North America during the first year. In 1992 he co-founded the French branch Society of Competitive Intelligence Professionals, SCIP, in France of which he was the secretary general for six years. In 1995 he founded EGIDERIA.[/expand]
Topics
Competitive Intelligence
Unconventional Tools for Analysis and Synthesis of Information
What Can One Learn from the Intelligence System of the Roman Catholic Church
Getting Serious about Sharing Knowledge: How to Overcome the “Information is Power” Syndrome
Practical Approaches for Mastering the Information Glut in a Digital Age
Relational Engineering: Building and Using Human Networks to Get and Manage Strategic Information
Publications
L’Intelligence Economique et Concurrentielle: les yeux et les oreilles de l’entreprise (co-author) (1995)
The Art and Science of Business Intelligence Analysis (collective work) (1996)
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