The Leading Speakers Bureau » Marketing and Branding

Archive for the 'Marketing and Branding' Category

Apr 22 2011

Chris Arnold

Leading Creativity & Innovation Expert

Chris Arnold speakerChris Arnold is founder and Creative Partner of Creative Orchestra, the world’s first independent creative department, Social Enterprise ad agency and talent incubator. A former board member and a Creative Director of Saatchi & Saatchi, Chris has worked in many top advertising agencies over his 20 year career and with many of the world’s top brands.

“Chris Arnold has strong opinions about the state of management in the UK advertising industry”


[expand title=”In detail”]
A champion of ethics, Chris Arnold writes the ethical marketing blog on Brand Republic and has written for numerous publications, including the FT, Creative Review, Times and Brand Strategy magazine. He also writes the ecoSuperMan Twitter. He’s done many TV appearances advising on marketing, including a recent BBC programme on disgusting foods, Mischief with Alex Riley, Working Lunch, Watchdog and Channel 4’s Battlefronts. He has been a board member of the DMA, Europe’s largest marketing trade body, and was former chair of the DMA Agencies Council and the Creative Council. He has also been a founder of several other agencies; Symple, Barradale Leagas Arnold Campbell (BLAC), FEEL and H20 Walk for Water, Walk for Life. In 2011 his new projects are writing a new book on creativity, ‘THUNK’ (a different way to think) and a book on Maverick Brands.[/expand]


[expand title=”What he offers you”]
A former Chairman of the Creative Council and with a string of awards to his name, Chris is one of the industry’s biggest champions of creativity. Chris Arnold runs workshops and lectures around the world on creativity, opening minds and numerous marketing subjects, including ethical marketing. He provides an essential guide to understanding the new consumer and why they buy, what they buy and what they don’t.[/expand]


[expand title=”How he presents”]
Chris Arnold is passionate about encouraging young creative talent, leaving his audiences inspired through his enthusiasm and passion. His approach to people management seems to emerge naturally from his creative and business strategies. His presentations are packed full of information and creative examples. Chris is an energetic, entertaining, passionate, inspiring and thought-provoking speaker. He always scores very highly on both delivery and content. He’ll help you see things from a different angle and leave you inspired and motivated. You’ll not forget one of his lectures.[/expand]
Continue Reading »

Comments Off on Chris Arnold

Mar 25 2011

Bernard Arnault

Founder, Chairman & CEO of LVMH, Europe’s Richest Man

Bernard Arnault speakerBernard Arnault’s high-end luxury goods empire LVMH, with brands including Louis Vuitton, Fendi, Christian Dior and Mokt & Chandon, posted record sales of $16.6 billion. He made it his business to own the most attractive names across the spectrum of luxury goods, cosmetics and beverages. As chairman and CEO of Moét Hennessy Louis Vuitton (LVMH), he had an intense drive and seemingly insatiable corporate appetite that earned him a reputation as a financier interested only in profits. His shrewd moves proved that his expertise in brand management was unmatched by the competition.

“The key to success is this duality–timelessness and the utmost modernity” Bernard Arnault


[expand title=”In detail”]
Bernard Arnault gained a taste for the flavour of entrepreneurship from an early age. After graduating from the Maxence Van Der Meersch High School, he was admitted to the École Polytechnique from which he graduated with an engineering degree. After graduation, he joined his father’s company convincing him to liquidate the construction division of the company for 40 million francs, and to change the focus of company to real estate. He transformed Louis Vuitton, having taken charge of LVMH in 1990. He has long made a crusade of bringing haute couture to the developing world, to places like China and India.[/expand]


[expand title=”What he offers you”]
Bernard Arnault’s insights from his experiences at the helm of the world’s largest luxury group are invaluable. He has infused many of his brands with a cutting-edge hipness and gained widespread respect for his business strategy and penchant for risk taking. Unique among the world’s leading CEOs, he provides insights into his rare ability to relate to both the creative and financial aspects of running a business.[/expand]


[expand title=”How he presents”]
The “Pope of fashion”, Bernard Arnault is a speaker with amazing energy. Having often gone for innovative ideas as opposed to conventionally accepted wisdom, he has extensive sensibility and flair and an onvious passion for his work.[/expand]
Continue Reading »

Comments Off on Bernard Arnault

Dec 20 2010

Russell Buckley

AdMob Evangelist, Leading Practitioner & Commentator on Mobile Marketing

Russell BuckleyRussell Buckley is a leading expert on mobile marketing and is a prolific writer about all things mobile. He was instrumental in building AdMob to become world’s leading mobile advertising network, and sold AdMob to Google for for $750 million in 2010. To date, they’ve served over 200 billion ads in the first 48 months and advertisers have over 18 Billion pages available per month in 160 countries. Russell is Global Chairman Emeritus of the Mobile Marketing Association.

“Russell Buckley brings a unique perspective to analysis of the mobile telecoms industry”


[expand title=”In detail”]
Russell Buckley has been in mobile marketing since 2000 and has subsequently been involved in thousands of campaigns. Before that he spent many years in marketing on both the agency and clientside. Russell is a founder of Mobile Monday in Germany. He has spent 15 years in marketing, working with some of the world’s largest brands such as Coca-Cola, Diageo, BT, Texaco and Mars. In 2008/9 he was Chair of the Mobile Marketing Association for EMEA. In 2000, he was recruited to be Director of Marketing of mobile marketing start up, ZagMe, one of the leading pioneers in mobile advertising and location based marketing.[/expand]


[expand title=”What he offers you”]
Russell Buckley has championed the mobile channel for Google, communicating with publishers, developers and advertisers throughout the world. His wealth of experience in the commercial realities of mobile advertising and their associated deployments proves invaluable to worldwide audiences. He provides practical, hands-on tools that help decision makers develop their company’s wireless strategy. He is a regular speaker on mobile at conferences throughout the world and has published many articles, as well as a white paper on location based marketing.[/expand]


[expand title=”How he presents”]
With first hand, practical experience, Russell Buckley brings audiences up to date with the range of innovative opportunities currently being tested at Google in a clear and captivating style.[/expand]
Continue Reading »

Comments Off on Russell Buckley

Dec 03 2010

Gerald Ratner

Published by under Marketing and Branding

Former Chief Executive of Ratners Jewellery

Gerald Ratner speakerGerald Ratner was the millionaire chief executive of the British jewellery chain Ratners Jewellery, which he built into the world’s largest jewellery retailer business consisting of 2500 shops, making £125m, with a turnover £2billion. After some uncomplimentary remarks Gerald made at the Institute of Directors regarding product quality, the company suffered financial losses, and was renamed Signet Group in 1993. Gerald went on to re-launch his career in the jewellery sector with www.geraldonline.com in 2004.

“Mr Ratner’s gaffe has become a textbook case in business schools around the UK”


[expand title=”In detail”]
After Ratners, Gerald focused on the leisure industry, opening a successful gym in Henley-on-Thames which he later sold for an impressive profit. This gave him the opportunity to launch his own on-line jewellery company Gerald Online 2004. As current CEO, Gerald is once again returning to the fore front of Britain’s jewellery trade and is proving that well known brands can recover from just about anything.[/expand]


[expand title=”What he offers you”]
Gerald offers audiences a first hand account of the demise of his multi-million pound jewellery business and how he has managed to put this behind him and successfully re-launch his career in a highly competitive marketplace. Strong practical business messages and the execution of management strategies, combined with innovative ideas are guaranteed to show audiences how to beat the competition, delight customers and increase both sales and profits.[/expand]


[expand title=”How he presents”]
An incisive and astute businessman, Gerald is also a charming and witty speaker, captivating audiences with his incredible story of both his success and failure.[/expand]
Continue Reading »

Comments Off on Gerald Ratner

Nov 05 2010

Alan Mitchell

Published by under Marketing and Branding

Thought Provocateur, Author, Former Editor of Marketing Week & Founder of Ctrl-Shift

Alan Mitchell speakerAlan Mitchell is the UK’s leading marketing commentator. He has spent the last 20 years researching, writing about and commenting on consumer, market and marketing trends: as editor of Marketing magazine, as marketing correspondent for The Times, as a contributor to the Financial Times and columnist for Marketing Week and Brand Strategy. He serves on the steering committee of Harvard Law School Berkman Center for Internet and Society Project VRM and on the editorial boards of The Journal of Brand Management and The Journal of Direct, Digital and Database Marketing.

“My interest is wealth creation. Real wealth creation that is, things & activities that enrich human lives” Alan Mitchell


[expand title=”In detail”]
Alan Mitchell founded the Buyer Centric Commerce Forum with Liz Brandt in 2005. He also works with Mydex, a Community Interest Company whose goal is to ‘help individuals realise the value of their personal data’. He is a founder of the Mydex Community Interest Company and serves as Chairman of the Buyer Centric Commerce Forum.[/expand]


[expand title=”What he offers you”]
Alan Mitchell looks at the changing face of the relationship between consumer and corporation, the change in the balance of power with the impact of social networking. He helps organisations in both the public and private sectors research, design and develop innovative ways of engaging with consumers, customers and citizens to seize these opportunities. He advises organisations about consumer empowerment.[/expand]


[expand title=”How he presents”]
In his invaluable presentations, Alan Mitchell challenges preconceptions on global branding, customer relationship and permission marketing, and the importance of corporate reputation, expertly looking at all the trends. He is without doubt one of the most insightful commentators on marketing and an excellent speaker.[/expand]
Continue Reading »

Comments Off on Alan Mitchell

Nov 03 2010

Tim Atkin

One Of Britain’s Leading Wine Writers & Internationally Recognised Wine Expert

Tim Atkin speakerTim Atkin is a British Master of Wine & award winning wine correspondent. He writes a weekly column on wine for The Times and is Wine Editor at Large for Off Licence News. He also writes for Woman and Home, The World of Fine Wine, Decanter, Jamie Magazine and Intelligent Life. He appears regularly on the BBC’s Saturday Kitchen, judges wine all over the world and is co-chairman of the International Wine Challenge.

“Tim Atkin has won over 20 awards, including 2009 Roederer International Wine Columnist of the year”


[expand title=”In detail”]
Tim Atkin runs his own wine school, specializing in the wines of Spain, France and the New World. He holds a BA from Durham University in Modern Languages and a Masters degree from the London School of Economics in European Studies. He became a Master of Wine in 2001, winning the Robert Mondavi Award for the best theory examination and is a Caballero del Vino, a Chevalier du Tastevin and a member of the Ordre du Bontemps. In 2009 he was highly commended in the Columnist of the Year (Business Media) category in the PPA Awards and named Louis Roederer International Wine Columnist of the Year for his articles in The Observer, OLN and Intelligent Life. He has judged wines in the UK, France, the United States, Argentina, Spain, South Africa, Chile and Australia.[/expand]


[expand title=”What he offers you”]
With over 25 years’ experience, multi-award winning journalist Tim Atkin was named Communicator of the Year by the International Wine & Spirit Competition and Best Drink Journalist in the World Food Media Awards in 2007. He provides highly informative and entertaining lectures and frequently acts as a wine tasting judge. He also runs a highly acclaimed wine course in London at Vinoteca.[/expand]


[expand title=”How he presents”]
Tim Atkin has a vast knowledge of all facets of the wine industry and his engaging presence and chrisma is highly sought-after at a wide range of prestigious events.[/expand]
Continue Reading »

Comments Off on Tim Atkin

Oct 06 2010

Erik Qualman

Global Vice President of Digital Marketing

Erik Qualman speakerErik Qualman is an MBA Professor at the Hult International Business School. For the past 16 years Qualman has helped grow the online marketing and eBusiness capabilities of many companies including Cadillac, EarthLink, EF Education, Yahoo, Travelzoo and AT&T. He is a columnist for ClickZ, while also owning the social media blog socialnomics.com. Qualman holds a BA from Michigan State University and an MBA from The University of Texas.

Erik Qualman is the Global Vice President of Digital Marketing for EF Education headquarted in Lucerne, Switzerland. Qualman works out of the 950 person Cambridge, MA office. EF Education is the world’s largest private educator with 26,000 employees in 53 countries.


[expand title=”In detail”]
Prior to joining EF Education in 2008, Qualman was the Head of North American Marketing operations for Travelzoo Inc. (NASDAQ TZOO). Erik Qualman is the author of Socialnomics: How social media transforms the way we live and do business. Socialnomics made Amazon’s #1 Best Selling List for the US, UK, Canada and Germany. It is also currently being translated into Chinese, Portuguese, Korean and Japanese.

Qualman is a frequently requested International speaker of the Fortune 500 and has been highlighted in numerous media outlets including: BusinessWeek, The New York Times, CNET, San Francisco Chronicle, Mashable, USA Today, Forbes, CBS Nightly News, TED and The Huffington Post.[/expand]


[expand title=”What he offers you”]
His specialities include Socialnomics, Social Media, Search Engine Optimization,Search Engine Marketing, Online/Display (Media Buying, Creative, Strategy, etc.),Email Marketing,International Domain Acquisition,Trademark and Copyright,Web site Strategy and Development, Brand Marketing & Strategy,Trade Marketing, Channel & Partner Marketing, Business Development,Messaging platform and strategy development, Press relations & public evangelism,Digital Marketing and Mobile Applications.[/expand]
Continue Reading »

Comments Off on Erik Qualman

Sep 27 2010

Jochen Zeitz

Director of Kering, Chairman of the Board’s Sustainable Development Committee, Co-Founder & Co-Chair of The B Team, Former Chairman & CEO at Puma

Jochen Zeitz speaker Jochen Zeitz is the Director of Kering, Chairman of the board’s sustainable development committee and Co-Founder and Co-Chair of The B Team, a not-for-profit initiative that has been formed by a group of global business leaders to create a future where the purpose of business is to be a driving force for social, environmental and economic benefit. Prior to this, Zeitz served 18 years as Chairman and CEO at PUMA. In 2008, he founded the Zeitz Foundation for Intercultural Ecosphere Safety to support creative and innovative sustainable solutions that balance conservation, community development, culture, and commerce promoting an inclusive, holistic paradigm of conservation.

At the age of 30, Jochen Zeitz became the youngest Chairman in German history to head a company listed on the German Stock Exchange


[expand title=”In detail”]
Jochen Zeitz graduated from the European Business School of Oestrich-Winkel with a degree in International Marketing and Finance, which he earned studying in Germany, France, and the United States. After beginning his professional career with Colgate-Palmolive in New York and Hamburg, Zeitz joined Puma in 1990. In 1993 he was appointed CEO and Chairman of the Board of Management. He reached the first major milestone within his first year as CEO, when Puma delivered its first profitable performance since 1986.[/expand]


[expand title=”What he offers you”]
Jochen Zeitz believes that if each of us were to find new ways to translate our passions into meaningful connections and make a contribution, whether small or large, towards achieving not only personal but larger social and environmental goals, then the world can undoubtedly change for the better. He strives to help his audiences listen to the experiences of others, encourages communication and collaboration, participation and creative expression, and also to protect and preserve the integrity of the ecosystems in our world.[/expand]


[expand title=”How he presents”]
Driven by his passion to find meaning and to create value, Jochen Zeitz is an engaging, energetic and powerful speaker.[/expand]
Continue Reading »

Comments Off on Jochen Zeitz

Sep 17 2010

Prof. Dr. Jean-Claude Larréché

Global Strategy & Marketing Guru

Jean-Claude Larréché speaker Prof. Dr. Jean-Claude Larréché is Professor at INSEAD, Europe’s leading business school in Fontainebleau, France, and holder of the Alfred H. Heineken Chair and is a specialist in strategic marketing. He is the founder and Director of the INSEAD Executive Programme “Strategic Management Services”, Chairman of Strat*X sa, a company specializing in strategic marketing training, London and Faculty Representative on the Board of INSEAD. Jean Claude has always combined his academic career with business activities.

Jean-Claude Larréché directs global fitness for growth at leading co-operations.


[expand title=”In detail”]
In addition to his MBA from INSEAD, Jean-Claude received an MSc in Computer Sciences from the University of London and a PhD in Business from Stanford University. He has been named ‘Marketing Educator of the Year’ by Club 55, the European Community of Marketing Experts. He has twice won the ‘Overall European Case of the Year’ Award from ECCH (European Case Clearing House) for his case studies on Virgin Atlantic Airways and on First Direct. Aged just 35 he was appointed a non-executive director of the multinational firm that became ReckittBenckiser, and he kept that position for the exceptionally long tenure of 18 years.[/expand]


[expand title=”What he offers you”]
Jean-Claude Larréché is the author or co-author of many books, including ‘Markstrat’, the leading strategic marketing simulation used by more than a million executives worldwide and currently used by 25 of America’s top 30 business schools. He directs a number of activities aimed at achieving excellence in customer centricity. He highlights the capability gap, and broader issues of strategic marketing.[/expand]


[expand title=”How he presents”]
Jean-Claude Larréché is a highly memorable speaker and leading marketing thought leader, whose eloquently delivered presentations are packed full of actionable content.[/expand]
Continue Reading »

Comments Off on Prof. Dr. Jean-Claude Larréché

Jun 25 2010

Hamish Taylor

Leading Expert on Innovation and Branding

Hamish Taylor speaker Hamish Taylor is a leading Expert on Innovation and Branding. He is a Fellow of the Chartered Institute of Bankers, a Fellow of the Chartered Institute of Transport. He chairs the EMEA advisory board for Emory University. He is also a trustee of the Robert T Jones Memorial Scholarship and a non-executive Director of Chartered Brands, the Edinburgh based brand realisation company. In 2004 Hamish established his own company Hamish Taylor Skills Exchange Network.

“One of the best presentations I have ever seen, let alone had the good fortune to Chair” – Chairman, Economist


[expand title=”In detail”]
Hamish started his career at Procter and Gamble, following this he became a Management Consultant at Price Waterhouse, Head of Brands at British Airways, CEO of Eurostar, and CEO of Sainsburys Bank….all before he was 40! In all cases, he left behind a record of significant business growth triggered by a willingness to challenge the normal way of doing things.[/expand]


[expand title=”What he offers you”]
Hamish has an award winning record of driving innovation and change in a number of very different environments. He focuses on enabling organisations to achieve breakthroughs by looking outside their current environment. Processes, product and people development are all part of this mix, covering themes such as customer service, leadership and change.[/expand]


[expand title=”How he presents”]
Whether speaking at or hosting conferences (or running one of his master classes), Hamish inspires teams with his rapid fire, enthusiastic stories of innovation. [/expand]
Continue Reading »

Comments Off on Hamish Taylor

« Prev - Next »